While some aspects of our sport can't seem to grab and keep hold of the attention of a more mainstream audience, we look in to why extreme creek racing might be a great way to get some eyes on our sport.

"Racing is exciting and easy to follow.  The first person to cross the finish line, or the competitor with the fastest time, wins.  There is no confusing judging or points system as in freestyle.  Throw in an element of danger and potential for some carnage and you have a surefire fan favourite.."

Read the full Bigger than Rodeo Article in the Fall 2010 issue of RAPID magazine.