Browse new issues of Rapid on Zinio.com. Rapid is the only all-whitewater magazine on offer among Zinio's 50,000 read-online titles from around the world.

“Although we have our own digital magazines, we’re experimenting with Zinio,” says Scott MacGregor, founder and publisher at Rapid Media. “With media changing so quickly I want to make sure Rapid is everywhere paddlers are getting their fix.”

Rapid Media also publishes other paddlesports specialty magazines Canoeroots, Adventure Kayak and Kayak Angler, but Rapid is the first title available to read on Zinio.

For readers, Zinio enables the ability to shop for, search inside, read, share and save digital content in new ways and on many devices. With over 50,000 digital magazines and books, and e-stores localized in 15 languages, zinio.com is the largest online newsstand in the world.

Last fall, Zinio announced it had added over 1,000 new magazine and book titles, and pioneered a partnership with Magazines Canada to create a Canadian content digital newsstand. Rapid is just one of many terrific Candian publications available at this site.

“We’re very excited to partner with Zinio to offer Canadian print magazines, not only within Canada, but globally using a convenient and economical digital channel,” said Laurie Alpern, Magazines Canada’s Director of Communications. “The power of high-quality content has never been more important, and now by offering digital magazines, Magazines Canada and its members are ensuring that their favourite titles are available to a wider audience, to be enjoyed wherever and whenever their readers desire.” 

Citing a recent study conducted by the Harrison Group, Zinio notes that over 46% of American adults who previously read content (magazines and books) in print only, now are reading it digitally.

With this increase in digital consumption, Zinio and Rapid Media's own Digital Editions are just two more ways to get Rapid in the hands of you, our fabulous readers!